IF ART

ART IS MORE THAN CURATION
IT IS A WAY OF LIFE

About me

Betsy Thomas has deep roots in the art world, having worked in the industry for over 25 years. As an art specialist, appraiser, writer and educator, she is passionate about channeling her insights and knowledge of the sector to new and experienced clients of all types using a critical and informed approach to all aspects of acquisitions and sales. Over a 15-year career in the auction industry at Christie’s in New York, she held several positions in departments including Old Masters Paintings, Prints, Impressionist & Modern Art, her longest tenure in the company as Associate Specialist and Vice President in the 19th Century European Paintings Department. In this role, she managed high value appraisals and sale consignments working directly with private collectors, museums and estates.Ms. Thomas is Adjunct Faculty at Sotheby’s Institute of Art. She teaches in the Masters of Art Business Program as well as in the online premier courses, where she teaches "The Art of Collecting." Ms. Thomas holds a B.A. in the History of Art and Italian from Pomona College and an M.A. in from the Courtauld Institute of Art in London. She is Chair of the American Alumni Association of the Courtauld. She is fluent in Italian and is a AAA Certified USPAP Fine Art Appraiser.

Traditional Art Advisory Service

Customize the "Private Collection Plan" according to the needs of each collector. With IF ART's professional judgment and analysis of the art market, we provide customers with excellent artwork selected from around the world. Help collectors avoid risky artworks and choose representative and scarce collections. Through multiple operations, art galleries, auction houses, and private negotiations, we provide customers with the best collecting options. Assist collectors to improve their ability to appreciate art, and accompany customers in different collection stages.

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Post-sale Art and Life Service

if ART provides every member with a new fusion and planning of art and lifestyle. Rich offline activities make art a part of life from a diversified perspective.

Private wine buying
Customized Art Trip
Dinner event collaboration between Gallery, Top Chef, Wine Specialist

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Gallery and Artist Service

if ART will represent the gallery to explore the Asian market. And link collectors for the new generation of artists, customize artworks.

Worldwide art gallery communication
Private custom cooperation with artists

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Art Commercial Services

if Art collaborating with professional galleries, and art institutions to start art exhibitions in China. At the smae time, Provide excellent artist and designer resources for commercial projects.

Art exhibition
Art cross-commercial cooperation

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About us

Among the young generation of rising collectors, the art collection is no longer just a personal investment method/financial product. It's a way of the definition of life. The market is full of companies that sell art, but there are no companies that provide follow-up collection services for customers. What is the reason to collect the artwork? How can the artwork fit into my life? Who else has the same artistic interests as me? Can artists cooperate with the real estate market to provide art appreciation for the public? Those are the main questions that if Art will address. if Art can provide customers with multi-faceted art and life integration services, so that art is no longer an item in the basement collection, but a part of the lifestyle. And present services in the form of online websites and apps, as well as offline fusion space. In the service embodiment of the integration of art and life, if Art will realize the offline entity "art buyer's shop" as a venue for member activities at the same time. Artworks come from art galleries around the world. If Art will develop the Asian buyer market for oversea galleries and accumulate customer groups.

Nowadays, fusion space had become a popular way for the young generation to communicate. Using art as a medium, the space creates social connections with people who have the same interests or lifestyles. In terms of market operation, it is divided into 4 directions: Traditional Art Advisory Services; Post-sale Art and Life Services; Gallery and Artist Services; Art Commercial Service; etc

if Art will change the way collectors treat artworks, and will no longer only provide pre-sales services like existing companies in the market, or the decentralized business of various companies. Instead, it will combine and package the business related to lifestyle, and provide customers with continuous services after the post-sale.

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